About
New Media Artist & Immersive Art Technologist
The Artist
Abanoub Adel Helmy is a Cairo-based New Media Artist, immersive art technologist, and interactive installation creator working at the intersection of contemporary art, technology, and social consciousness. His practice spans five+ years of sustained professional engagement with projection mapping, generative art systems, audio-reactive visuals, mixed-reality environments, and participatory installation design.
Adel Helmy's distinctive voice in the contemporary art landscape emerges from an unlikely but generative combination of technical expertise in cybersecurity and computer science with a profound commitment to artistic expression, human connection, and social awareness.
Artistic Vision
The core of Adel Helmy's artistic practice explores how immersive technology can deepen human connection to the world—particularly to environmental memory, social awareness, and the complex relationship between human consciousness and technology. Rather than celebrating technology for its own sake, his work asks fundamental questions: How can immersive systems make visible what remains invisible in ordinary perception? What artistic possibilities emerge when technology serves conceptual vision rather than overwhelming it?
Key Themes
- Environmental Narrative & Climate ConsciousnessDeveloping work addressing environmental themes through data visualization and interactive installations that translate scientific information into affective experiences.
- Memory, Technology & Historic SpaceIntegrating new media art with historic and culturally significant spaces, creating dialogue between contemporary technology and cultural heritage.
- Participation & Interactive EngagementCreating experiences where audiences encounter art as active participants through responsive visual systems and co-creative elements.
- Generative Systems & Aesthetic PossibilityExploring algorithmic art systems at the intersection of music, movement, and real-time visual response.
Experience
Head of Tech and New Media Artist — WOW Zone
2020 – Present | Cairo, Egypt
Leading the development and execution of immersive, interactive art experiences in a cutting-edge showroom setting. Overseeing tech operations across VR, AR, projection mapping, and generative art applications while maintaining artistic integrity.
Freelance UI/UX Designer
Remote
Designed user-centered interfaces across various platforms, applying responsive design principles to enhance user experience.
Education & Training
Bachelor's Degree in Business Information Technology
Canadian International College, Cairo, Egypt
Certifications:
- • UX/UI Design, Responsive Design — Information Technology Institute (ITI)
- • Oracle Cloud Infrastructure Associate — Oracle
- • Adobe Photoshop, Illustrator, InDesign — Certified by CIC & Adobe
- • Critical Thinking for Self Development — Metropolitan School, UK
- • Cisco CCNA V7 — Digital Egypt Youth Program
Technical Expertise
Art & Design
- • Projection Mapping
- • Generative Art
- • Audio-Reactive Art
- • Interactive Media
- • Mixed Reality (AR/VR)
Software & Tools
- • TouchDesigner
- • Resolume Arena
- • Adobe Creative Suite
- • Touch OSC
- • HTML/CSS/JavaScript/C++
Notable Collaborations
- • Grand Egyptian Museum
- • Royal Opera House Muscat
- • Goethe Institut (Alexandria & Cairo)
- • German Embassy Egypt
- • Italian Culture Institute
- • Jesuit Cultural Center
- • DCAF (Downtown Contemporary Arts Festival)
- • Meraki Festival
- • Cairo Design Week
- • Cairo Video Festival
- • Creative Summit (Egypt & KSA)
- • Cairo ICT